Jobs: Apple would drop DRM if record labels agree

Apple would drop digital rights management (DRM) technology from the music sold through its iTunes Store if major record companies would allow such a move, Apple CEO Steve Jobs said in an online post at Apple’s Web site. Jobs also called on people unhappy with DRM systems—particularly European regulators who want Apple to open its FairPlay DRM to competitors—to push record companies to sell online music without digital-rights restrictions.

“If the big four music companies would license Apple their music without the requirement that it be protected with a DRM, we would switch to selling only DRM-free music on our iTunes store,” Jobs wrote in a post called Thoughts on Music. “Every iPod ever made will play this DRM-free music.” - playlistmag.com

If anyone in the music industry has the power to convince the RIAA to set their music free it is Jobs. Don't think it will ever happen but it's good to see not everyone in the music business is "technologically inept".